There’s a lot of buzz going around about “content marketing.” Most people are slightly confused about what that really is, much less whether they should use it or not. In this episode of JemullyTV, I shed a little light on the concept of content marketing and what it might be able to do for you and your business.
What’s a Jemully?
June 4, 2012 by 2 Comments
I have no idea, but I’m working for it.
As I’ve mentioned in passing on a post or two, Moyers Design has joined forces with an Abilene-based company called Jemully Media. Jemully is actually a division of a larger company called Tolar Systems, but let’s not get all confused at this point.
Kit Mullins and Lance Tolar are the head of Jemully Media and they have assembled a fabulous staff of writers, designers and coders. It’s a great team of creatives.
So what do we do? Anything that has to do with helping your business grow through online marketing. Things such as:
- Website Design
- Copywriting
- Editing
- Online Advertising
- Social Media Marketing & Management
- Email Marketing
- Google Analytics…
And the list could go on and on. I’m excited to be a part of Jemully Media for several reasons. They are doing the work that I was doing with Moyers Design, only now we have a full staff of brilliant, creative people to make it even bigger, better and faster. It’s no longer just little old me pulling the strings.
Also, I get the opportunity to open a presence for Jemully Media in the Lubbock area. I’ll be working the High Plains of Texas as well as national accounts.
If your company or organization is in need of a new website or an increased social media presence, please get in touch with us. Even if you’ve recently had a new site designed for you, let us give you a free Site Audit. We’ll let you know how well it was done and maybe suggest ways to help you take the next step when you’re ready.
Our goal: web development and social media made easy. You’ve got a job to do. Let us help you with the heavy lifting.
There’s more to come. I’ll be starting a video podcast soon with some helpful information for your (hopefully) growing online presence. Until then, leave me a comment below and let me know what your greatest challenge is regarding online marketing. An outdated website with challenges keeping it current? Sticking with Twitter? Figuring out how to use Facebook for all it’s worth? Let me know and I’ll post more info!
Acappella Memories: Alvin!
February 29, 2012 by 3 Comments
As I mentioned in my last Acappella Memories post, we had a rule: Never stop the song. Most people will never catch the mistake if you just finish the song. At best, if they catch it, they will forget it. Just finish the song. This led to some hilarious outcomes.
I remember one concert where Kevin Schaffer came barreling out of the curtain at the edge of the stage and tripped over the legs of the backstage lights. He spilled onto the floor. Kevin, as only he could do, morphed it into a hilarious pose, laying on his side with his head propped up on his arm. He looked like… well, I probably shouldn’t say what he looked like. But we all thought it was hilarious, and all this while the song continued. Kevin turned a potential disaster into a funny event. The only problem was that we were singing for a somewhat new audience who didn’t know Kevin’s personality yet. So, they didn’t get it.
Oh well. You can’t win them all.
Cincinnati: the Twilight Zone
There were certain areas in the country where our popularity just exploded. I mentioned South Bend, IN in an earlier post. Another area similar to this was the Cincinnati-Dayton area. We sang there annually in the late 80’s and early 90’s. Oftentimes we would do 2 (and sometimes 3) concerts per weekend in the same venue.
Brennan Dean was our promoter for that area and he was very good. We always sang at a church in Middletown, halfway between Cincinnati and Dayton. The place sat about 2700 people packed out, and it was almost always packed out. One particular Sunday afternoon in late 1989 was no different.
We had just released the album Growing Up in the Lord and were performing several songs from that album, most notably Water From the Well where all the kids in the building would join us on stage. But that’s another story. We kicked off the song I Can Walk when it happened.
Songwriting: How Songs Are Born
June 2, 2011 by 1 Comment
I was digging through our garage last night in preparation for a garage sale this weekend. We have boxes in there that haven’t been opened since we lived in Tennessee… 3 moves ago.
In one box, I found a notebook with some extremely old scribbling inside. One of the pages turned out to be the notes I had taken at a songwriting class taught by the late, great Gary Miller. I’m guessing it was at an ACMS/Acafest circa 1994. The notes were not in depth. It was mostly bullet points and a short overview of the thought. Still, I felt it would be a good thing to share. Gary was a fabulous songwriter and I always enjoyed writing with him.
So here, in it’s brevity (with personal reflections) are the notes I rediscovered.
