Why Every Entrepreneur Should Self-Publish a Book

write a bookI have always been interested in publishing a book. Even in my early days as an artist, I flirted with writing. I remember 1990. I had finished writing my first “professional” song and pitched it to Keith Lancaster for possible inclusion on a new project we were starting. After listening, he replied that maybe I should try another one.

Rejection.

After consideration, my response was, “I think I’ll try my hand at writing a book instead.” He said he really thought I ought to give it another shot. So, I spent the next several days giving it one more shot. The end result was the song “Drop in the  Bucket” which wound up on the first Acappella Children’s album. Songwriting had begun. At this point, I have over 80 songs registered with BMI, but I’ve never gotten back to that book.

Which is why I find this article by James Altucher interesting. As with the music industry, the book publishing industry has changed considerably with the advent of the Internet. In his Techcrunch article Why Every Entrepreneur Should Self-Publish a Book, James presents a very strong argument for jumping in feet first and doing it yourself.

I reprint it here in edited format. Enjoy.

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