Motorcyclegear.com Video Series

MG ThumbnailAs many of you know, I have recently entered the world of motorcycles. Yes, I’m legally on a scooter… a 600cc scooter that goes 120 mph, but it’s still a scooter. Still, I went through a 3-day motorcycle class on a full fledged bike. I figure I count.

Anyway, because of my new hobby/habit, I needed to pick up some gear to make it as safe as possible. Enter motorcyclegear.com. A friend (thanks Buddy Mills) told me about this online company that carries a ton of gear at really great prices. As it turns out, their home office is about 6 blocks from my house here in Shallowater. Yes, I spent lots of money.

In the process, I struck up a friendship with the owner, Paul Thompson. He’s a really nice guy and a sharp businessman who knows his way around the world of e-commerce. Before all was said and done, we ended up working together on a new video series for his company.  Long range plans include at least 2 different types of video series and up to 100+ videos. Sounds like a lot of fun.

If you ride for any reason… commuter, touring, racing, whatever… you really need to check out motorcyclegear.com. Below is an example of the first video series. There should be many more to come.

If you are looking to add a video series for your business or organization, contact me through Moyers Design. I’d love to chat with you about it. Or just leave a comment below.

The Fab 3 Strike Again

My son, Austin, has released his third video in the series of five he must do as his Senior Project in high school. This time, he went for a classic (at least in my opinion). He chose The Beatles’ tune Come Together. Enjoy!

Herculean Tasks – otherwise known as Senior Projects

My son, Austin, has a task he must undertake. Like any ancient hero of old, this task must be completed in order to advance “beyond.” In his case, it’s called a Senior Project.

Students at Shallowater High School, here in Shallowater, TX, must complete a project their Senior year. This project must be something that they would not have done otherwise. Something that will stretch them a bit. Something that educate them in a new field… and they must invest at least 18 hours into the project.

In her Senior year, my daughter chose to turn the animated movie Mulan into a staged musical, complete with full cast, props, arrangements of the songs from the movie and sound effects. Her project took over 250 hours and was a big success.

My son also chose to venture into the arts. Being a child of the millennial age, he has grown up watching more YouTube than broadcast television. It came as no surprise that he wanted to create a YouTube channel of his own music videos. Voilà! A senior project is born.

Each senior must enlist the help of a mentor in the process. Austin was able to recruit one of YouTube’s more popular artists, Justin Robinett, as his mentor. Justin has been very helpful and as I write this, Austin is finishing up the mix on his 3rd video. He has two more to go to complete his project.

You can find Austin’s videos on his YouTube channel – ProbablyNotAustin. But for your enjoyment, I present his 2nd video in the series… Don’t Worry be Happy by Bobby McFerrin.

Kickstarter Success

follow us on kickstarterIf you have followed me on Facebook or any other social media outlets, you’ve probably seen that the Kickstarter campaign I mentioned a few posts ago has finished. And finished very well. We set our goal at $26,500 and we received $31,660… 120% of our goal. To say we are excited about it is somewhat of an understatement. I’ll have a lot more to say about Chasing David and where we go from here in future posts. For now, I thought I’d address a question I’ve already been asked… “What did you guys do to make sure your Kickstarter campaign was a success?”

I’ve seen several books and e-books on this very subject. Here’s my take on it and I’m not charging a thing.

We relied heavily on the social aspect of Kickstarter. We did several big pushes on Facebook and used the promoted post feature 3 or 4 times. Also, every time we did an update on our campaign we would post a link to the update page on our facebook profile.

We were counseled early on to not be afraid to use the “a” word – Ask. Whenever we would post something on Facebook, we would always ask everyone to please share it on their own personal profile along with a message for support. That got a lot of traction.

Also , the use of videos helped tremendously. We took our time and did a humorous, upbeat and yet serious video for our campaign. You need to make sure that it is embedded into your Kickstarter page. They walk you through that and they make it part of the box at the top of the page. That’s important. You don’t want people to have to leave your Kickstarter page to go watch your video because most of them won’t come back. That’s not a statement on quality, that’s just the way the Internet is.

Also, about halfway through our campaign, my daughter suggested that we do some kind of music video. Up to that point we did not have anything showing our musical style. We got together and shot a video with just a few simple cameras and did a quick mix on it. We posted this on Facebook, YouTube, the Kickstarter page, and just about everywhere we could post it. We noticed a considerable up-tick in pledges after the video went live.

And last but not least, since there are 3 of us, we were able to tell people about it at church and get support there. Thats 3 different churches.

Other than that and copious amounts of prayer, that was pretty much the formula. Kickstarter allows you to tap into social media pretty easily. You have to take advantage of that and get people to share your Kickstarter page. It’s the same concept as the “street team” in concert publicity… just all online.

If you have a Kickstarter campaign coming up or are considering it, let me know. Sound off! For now, I leave you with the music video we recorded with cheap cameras and iPhones. Enjoy…

7 Reasons You Need To Be Involved In Web Marketing

Here is the premiere episode of Jemully TV… sort of our “maiden voyage” without the accompanying sunken ship. Our plans are to produce a new episode every couple of weeks.

Episode 1 focuses on 7 Reasons You Need To Be Involved In Web Marketing. If your business or organization is not actively marketing online, you may be heading for that proverbial sunken ship syndrome yourself. Watch this 8-minute video and see what I’m talking about.

KONY 2012

Kony-2012It’s not often that I jump on a social bandwagon. This is one that needs to be heard.

Joseph Kony is a Ugandan guerrilla group leader, head of the Lord’s Resistance Army (LRA), a group engaged in a violent campaign to establish theocratic government based on the Ten Commandments throughout Uganda. The LRA say that God has sent spirits to communicate this mission directly to Kony.

Directed by Kony, the LRA has earned a reputation for its actions against the people of several countries, including northern Uganda, the Democratic Republic of Congo, South Sudan and Sudan. It has abducted and forced an estimated 66,000 children to fight for them, and has also forced the internal displacement of over 2,000,000 people since its rebellion began in 1986. As a result, in 2005 Kony was indicted for war crimes by the International Criminal Court at the Hague, but has succeeded in evading capture since.

Kony is the reason the United States committed troops to Uganda in 2011. I had no idea why Obama did that until I saw this.

YOU need to watch this video. It is powerful and moving. It’s 30 minutes in length. Turn off 30 Rock and watch this instead. You won’t regret it.

April 22 is coming.

Amazing Virtual Choir

I found this song on Spotify a while back. I love it. This evening, I was walking through the room and my daughter was listening to it online… on YouTube. What??

If you like amazing choral music, you’ll love this. If you like tech-oriented mash-ups, you’ll love this. If you like them both, this video will blow you away. Enjoy.

Keith Lancaster on Singing and Worship

Keith shares his thoughts on the importance of lifting our voice to God in worship.

iPhone Terminator

So is Siri just another innocent step forward in technology? Or is it something more akin to HAL9000? Or maybe even… the Terminator.

My Favorite Superbowl XLVI Commercials

It’s Monday morning after Superbowl 46. I agree with those who are calling for a national holiday on the Monday after the game. Everyone’s dead anyway.

You’ve probably seen most of these commercials already, but  thought I would post my top 5 anyway. Well, I guess my top 4. It appears that the NFL has filed an injunction against Chrysler to pull the Clint Eastwood commercial from showing on YouTube due to copyright infringement. It seems they think they own the phrase “halftime.” Good grief.

So, with a bow to Chrysler and Clint Eastwood’s Halftime in America as my #1 favorite commercial, here are the next four (I will post the Eastwood ad, but it may not show). The list of my biggest losers are at the end, where they should be.

Chrysler – It’s Halftime in America

As I said above, this is a very well done commercial. It especially resonated for me during my current unemployed state.

Chevy Silverado 2012: End of the World

This was great. I need to watch this one several times. It appeared there were several reasons for the end of the world, including a giant Mayan robot head. Did you catch that one?

M&M’S Just My Shell

Our house had about 15 people gathered to watch the game. This one had us laughing so loud and long we missed the next commercial entirely. Hilarious.

Hyundai Genesis Coupe: Think Fast

Another good laugh. This was a well written commercial, even though very little was said.

Doritos: Man’s Best Friend

I love the scene where he turns around and the dog is in his face. I heard on ABC this morning that this commercial cost a whopping $20 to produce. Nice.

Notable mention goes to Bridgestone’s Performance Football, Coke’s finger crossing superstitious polar bear, E-Trade’s speed dating baby, Honda CR-V and Matthew’s day off (the full version is better), the Bud Light Rescue Dog, and the strange 2nd alien head on Cars.com’s Confident You.

Big Losers:

Budweiser: Return of the King – So was the message that the entire country celebrated the end of prohibition, or that after years of no drinking even Budweiser tastes good?

David Beckham Bodywear – I’m a guy. I don’t want to see Beckham’s tattooed body.

Teleflora with Adriana Lima – Another stupid message. Give flowers and get sex in return? Stoopid.

Anything GoDaddy – Enough is enough. I switched to Hover.com long ago because of commercials like this. And they keep pumping them out. Get a clue.